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Toi Ames, MPR

Education: Bachelor of Arts in Communications. Master of Arts in Public Relations.
OVERVIEW

Digital Marketing Strategist,
Social Media Marketing Specialist,
and Brand Manager.

I am an experienced digital marketing specialist with eight years of experience helping small businesses and startups implement branding and marketing strategies to build their digital footprint and increase profit margins.

I specialize in marketing research, campaign strategy development, content creation, and brand management. As a digital marketing specialist, I integrate marketing initiatives with overall business objectives to achieve success.

Toi Candace Ames, MPR

Digital Marketing Specialist

Campaign Development

Trendy Teacherz "Hot Teacher Summer" New Product Launch Campaign

Goal: Increase engagement and sell 120 shirts.

Results: 50% engagement increase. 120 shirts sold in the first 48 hours.

The campaign included: Social media management, email and SMS marketing, content creation, brand photoshoot, and community engagement.

Trendy Teacherz "Representation Matters" New Product Launch Campaign

Goal: Promote and sell 250 shirts.

Results: Website traffic increased by 60% and all shirts sold out in the first 48 hours.

The campaign included: Influencer marketing, ad creation, social media management, email and SMS marketing, content creation, video editing, brand photoshoot, and community engagement.

Intake

Social Media Management